Yesterday we discovered that despite several denials we are part of a major global recession. The call of the time made so many companies to make tough decisions regarding their people, dream projects and even their day-to-day functioning. So many attended the motivational seminars on how to strive/ survive in the turmoil. There were series of introspection and retrospection which haunted the senior management. Some decided to put people on PIP in order to evade their commitment on giving the quality of work, resources and environment. But one thing was common among all; every one waited for goodtime to come.
Today the time has come where we are seeing signs of recovery; markets are not falling any further, financial industry is doing ok, increase in employment rate (at least not many are losing their jobs) and other similar ones. All of us want to see the markets scaling heights lie never before. We wish to be part of the fastest and greatest ever growth global economy has ever witnessed.
It’s possible only by embracing the change. The new lessons of globalization has taught us that to manage outside competition, we need a competition from within. Realigning and reinventing ourselves to the new market conditions and continuously striving for excellence is the only way out. One of the strategies which has proven its importance time and again is “focusing on core”. Every organization has some core strengths which they can focus on in order to attain growth, leadership and sustenance. In other words outsourcing the non-core functions to competent partners.
Amid hope and signs of recovery, a strong outsourcing strategy will ensure the highest level of productivity, sustenance and improvement in quality, managing costs and mitigating risk. Sales & Marketing are also among those functions which can be outsourced effectively, releasing the management bandwidth to focus on exceeding the customer expectations with their products and services.
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