True to the fact that Sales & Marketing can’t be outsourced completely. The question arises “what should be out sourced and how”. Exact definition can be arrived only after evaluating the sales process on a company and anticipated role of the Sales & Marketing Outsourcing partner. At the outset let me make one thing clear, I am not covering companies who provide field sales staff as a Sales & Marketing Outsourcing partner. These reps perform their jobs as the sales teams of the company and for us it doesn’t come under outsourcing paradigm. » Read more: Sales Outsourcing – What can be outsourced?

Yesterday we discovered that despite several denials we are part of a major global recession. The call of the time made so many companies to make tough decisions regarding their people, dream projects and even their day-to-day functioning. So many attended the motivational seminars on how to strive/ survive in the turmoil. There were series of introspection and retrospection which haunted the senior management. Some decided to put people on PIP in order to evade their commitment on giving the quality of work, resources and environment. But one thing was common among all; every one waited for goodtime to come. » Read more: Shifting gears amid signs of recovery